boyutpedia Chapter 222 Prepare For The Haidu Auto Show, Big G's Marketing Plan, Rgb Interior Design, Injec
Chapter 222 Prepare For The Haidu Auto Show, Big G's Marketing Plan, Rgb Interior Design, Injec
"President Gu..."
"Congratulations, Jian Jia. This car, code-named G, has achieved 4 five-star + ratings and created the history of our China Insurance Research Institute!"
Manager Li Feng said with emotion.
He is also convinced!
At the beginning, he thought that after three crash tests, this car with the code name G was definitely scrapped!
Unexpectedly, not only was it not scrapped, it also made history!
"Thanks to China Insurance Research Institute for the test."
"This time, we are also full of confidence in the safety of this code-named G."
Gu Bai smiled politely.
The collision results of the China Insurance Research Institute are still very important. It is related to consumers' perception of a car and will greatly affect the sales of the car.
"By the way, Mr. Gu."
Manager Li Feng rubbed his little hands, feeling a little embarrassed, and said, "Mr. Gu, our car is code-named G. When will it be launched? I really want to buy one and drive it!"
Manager Li's eyes flashed with a big heart.
Yes...
What other car can better hit the aesthetics of a middle-aged man than this one code-named G.
To have a high-end sense, to have a sense of speed, to have speed, to have passability.
More critically.
This safety is invincible, driving this code-named G, it is no exaggeration to say that it is equivalent to driving a tank, basically ignoring all kinds of car accidents!
This sense of security cannot be provided by Rolls-Royce!
"this..."
"Our car is going to be unveiled publicly at the recent Magic City Auto Show, and the release date and price will be announced.
"In addition, when the time comes, I would like to invite Manager Li to come forward to participate in Jian Jia's auto show."
Gu Bai invited.
The four 5-star+ ratings are considered a gimmick of Big G, and the platform of China Insurance Research Institute will need to endorse 517 at that time.
"it is good!"
"Okay Mr. Gu, when the time comes, I will definitely throw it away!"
Manager Li Feng burst into excitement.
It is an honor for him to participate in this car show code-named G!
The two sides have finished talking.
Just then, Gu Bai drove the vehicle, carrying Aunt Liu and Sister Yao, stepped on the accelerator, and left the factory with a bang.
"Hey...
"I'm also obsessed with ghosts. Such a car is simply an epoch-making work, and the price must not be cheap."
"I'm a laborer, and I can't afford it in ten lifetimes!"
Li Feng smiled bitterly.
This one is codenamed G.
It has already made him obsessed, and his heart aches.
But think about it.
This is Jian Jia's product, the price must be exaggerated, I am sure, I can't afford it.
"never mind."
"Let's report this result to Boss Zhang first. If Boss is interested in buying one, I can take a ride!"
Manager Li Feng's eyes brightened.
The Boss Zhang he was talking about was Zhang Yongjian, the founder of China Insurance Research Institute and a giant in the insurance industry.
China Insurance Research Institute.
In the chairman's office, a middle-aged man in a Chinese tunic suit, with a cropped cut, rosy face, and soothing eyes, casually flipped through his phone.
"This Haidu Auto Show."
"There are quite a few luxury cars, especially this one, Curry Nan·BlackBright Limited Edition, it's really beautiful."
The corners of the middle-aged man's mouth stretched slightly.
He is Zhang Yongjian, a tycoon in the insurance industry. He serves as a director of several top insurance companies such as PICC, Ping An, and CPIC, and he founded China Insurance Research Institute.
Mainly responsible for testing vehicle data for major insurance companies to facilitate the designation of vehicle insurance prices.
"Curry South..."
"It's just a little, too calm... a little old-fashioned."
"Besides, its safety is nothing more than that, if there is a car accident on the highway, the result may not be good.
The middle-aged man shook his head again.
When the business was started in the early years, the middle-aged people also used to be high-spirited, driving luxury cars, carrying their families, and traveling around.
As a result, a series of car accidents, the vehicle was caught in the middle of two cars...
The drivers of the front car and the rear car were killed on the spot.
And fortunately.
Because of the angle of his car, the impact force was relatively small. The three members of his family only suffered from skin trauma, and all survived.
This made him rejoice, and it also gave him a nightmare, never daring to go on the high speed!
The car is basically driven by the driver.
It can be said.
These years have been spent in the psychological shadow.
crunch~
At this time we opened it, and the manager Li Feng hurried over with a laptop.
"Mr. Zhang, I have something to report!" Li Fenghui reported.
"Sit down and talk." The middle-aged man waved his hands.
"Zhang is always like this..."
Li Feng opened the notebook, smoothed his thoughts, and said, "Mr. Zhang, in the crash test this afternoon, there was a domestic car that received four 5-star+ ratings.
When Li Feng said this, there was a hint of excitement in Li Feng's voice.
"good……"
The middle-aged man nodded subconsciously, then fixed his eyes, thinking that something was wrong, "Well, what's going on, how could it be possible to have four 5-star + ratings?"
In the history of maintenance.
Then it is impossible for a military vehicle like the Hummer to get four five-star+ items. What is this Li Feng doing?
"Mr. Zhang, look
Li Feng didn't talk nonsense, and clicked on the surveillance video to show the crash test process.
bang~bang~bang~
Glanced.
Watching the video, the car code-named G, hitting the alloy barricade at a speed of 150 kilometers per hour, the middle-aged man couldn't help opening his mouth and swallowing an egg.
Incredible, because incredible!
How can there be such a safe car in this world?
150 km/h offset collision!
150 km side collision!
40 times pressure roof strength test!
After watching three videos.
The middle-aged man's complexion has completely changed, and his soothing eyes have become extraordinarily sharp!
"This code name is G, good (abed)!"
The middle-aged man commented.
He doesn't care about speed, he doesn't care about luxury...he only cares about one thing, which is enough safety to protect himself and his family!
Judging from the code-named G test, this car basically ignored the car accident.
he
Finally able to drive in person!
Finally, you can carry the whole family, drive on the highway, and travel around!
This car...
Almost healed the shadow in his heart for many years!
"So..."
"This code-named G, how can I buy it?"
The middle-aged man's eyes sparkled with excitement.
I can't wait to pay a large sum of money immediately to buy this code-named G!
Seeing that the boss took the bait.
Li Feng smiled and said: "Mr. Zhang, I got the news from Mr. Gu that this car, code-named G, will be unveiled at the Haidu Auto Show, and the date and price will be announced.
"Haidu Auto Show..."
"Okay, I wanted to mention a Rolls-Royce BlackBright, but now it seems that I should mention a code-named G.
"This car is much better than Rolls Royce!"
The middle-aged man knocked heavily on the table and said.
rolls royce.
Centennial brand.
But what is it in front of the absolutely safe code G?
Jianjia Workshop.
In the conference room, a brief meeting was held.
"Mr. Gu."
"Now on the Internet, because of the video of the CLCC Yunduo Dao competition, the popularity of code G is very high."
"Even netizens from various countries fought fiercely to argue over which country's car the code G belongs to."
"Once our car lands at the Haidu Auto Show, it will be very popular."
Aunt Liu reported first.
Code-named G, there is no promotion, but the popularity on the Internet has already beaten major car companies, which is unbelievable.
"Mr. Gu."
"From the perspective of data analysis, currently our code-named G mainly focuses on users who [are] middle-aged people who work like dads.
"These people are old and young, and they are the pillars of the family. They prefer an SUV that can accommodate the family and go out for self-driving tours."
"Also like, wild performance."
Sister Yao also listed a series of professional data.
From the data point of view.
The online fan group, code-named G, is actually concentrated in the range of 35-65 and more than 90% are men.
"Forehead…."
"Our code name G is very popular, but this user portrait is still too simple.
Gu Bai frowned.
Code-named G, although it is a luxury car, it cannot be ruled out that it will launch low-end G350 and other models in the future to harvest a wave of sinking users.
Code G, the wider the audience, the better.
"For a new car brand."
"The most important thing is to create a youthful label to attract the attention of young people.
"Beyond that, it has to appeal to a broad group of women."
"Young people and women are also our big G, the next marketing direction!"
Gu Bai knocked on the table and said.
This is a proposal.
It has been unanimously approved. Just imagine a car, if it only targets the 35-65-year-old male market, then the market is too narrow, which will greatly affect the sales ceiling.
The young consumer market and the female consumer market are also critical.
but.
How to promote a tough-guy-style, 5-meter-long cart to young people who like small steel guns and women who like small minis is a test of marketing methods.
"Mr. Gu."
"I think our big G's yacht-style cockpit is very luxurious, and it is very attractive to female consumers, which can be used as a selling point."
Aunt Liu suggested.
When female consumers buy a car, they don't look at the performance or parameters, but only look at one point - appearance!
Especially in the eyes of the interior, don't be too lethal to women.
As long as the face value is high enough.
Even the Mercedes-Benz C260, with a three-cylinder 1.5t engine and a 48V light hybrid, can drive like a tractor.
It was sold for a landing price of more than 400,000 yuan.
Isn't it still a group of younger sisters who continue to buy one after another.
"Through the interior, attract female consumers.
"It's a really good idea."
Gu Bai nodded approvingly.
After thinking about it, he suddenly thought of the interior style that fascinated countless girls in his previous life—RGB nightclub style. .