Chapter 58 Silent Dedication
Chapter 58 Silent Dedication
Just as Su Wan left, Lin Feng's phone vibrated; it was Wu Wenjie calling.
"Brother Lin! Did I disturb you? I have some good news for you. The third batch of three thousand units, the final batch, has passed quality inspection, and they can all be packed and shipped tomorrow! I personally oversaw the production line, and the quality is very stable!"
"Thank you for your hard work, Brother Jie. Please also thank Boss Chen for me." Lin Feng felt a little more at ease. If the third batch of goods could be delivered, there would be enough stock to sell during the Spring Festival.
"Hey, don't be so polite! Oh, by the way, there's something else I need to tell you." Wu Wenjie's tone was teasing. "Brother, you're quite the ladies' man!"
Lin Feng was slightly taken aback: "What's going on?"
"Lin Xiaowen!" Wu Wenjie said with a smile.
"Xiaowen? What happened to her?" Lin Feng has been so busy lately that he only spoke to Xiaoqiang once on the phone. He knows that Xiaowen went to work in an electronics factory and is learning new skills while working.
"Hey, this girl came to Xinfeng factory by herself last weekend, saying she wanted to learn about MP3 production and quality control."
Wu Wenjie laughed, "After I greeted Boss Chen, I took her inside for a look around. Goodness, she didn't just casually look around; she went straight to the quality inspection line, followed the experienced worker, and examined each machine meticulously with a magnifying glass and multimeter! You'd think she was one of our newly hired quality inspectors!"
Lin Feng listened with curiosity: "And then?"
"And then she actually figured it out! There was a batch of about two hundred machines, and during assembly, the angle of a metal spring at the headphone jack was slightly off. You couldn't notice it unless you checked carefully."
Short-term use is fine, but repeated plugging and unplugging may lead to poor contact or loosening and noise. Even our experienced technicians couldn't spot these during random checks, but she managed to pick them out one by one!
Wu Wenjie remarked, "I later asked Boss Chen, and he admitted to the problem and had the production line rework it. Brother Lin, Xiaowen is a meticulous and diligent girl; she's got the makings of a technical expert! Did you specifically hire her to help you oversee quality?"
Lin Feng remained silent for a moment. He had not arranged for Lin Xiaowen to help with the quality inspection; it was obvious that Lin Xiaowen had volunteered to help him.
He remembered that Lin Xiaowen was going to work in an electronics factory and said she wanted to learn something "useful".
It turned out that she went to the factory and, using the "professional skills" she had just learned, silently tried to ensure the quality of the products for him.
"It's good that she...didn't cause you any trouble." Lin Feng's voice was lower than usual.
"What trouble! This girl is earnest and has a good eye. She's also quiet and just smiles no matter what you ask, always keeping her head down and looking. Brother Lin, you're lucky to have such a sincere girl on your mind," Wu Wenjie teased sarcastically.
"Brother Jie, don't talk nonsense. Xiaowen is still young," Lin Feng explained. "Quality issues are never trivial; she's helping us out. Later... please thank her for me."
"Understood, understood!" Wu Wenjie laughed heartily. "Alright, don't worry about the goods, I'll oversee their shipment. Bye!"
After hanging up the phone, Lin Feng looked down at the red string on his wrist.
……
After receiving Lin Feng's approval, Su Wan worked like a clockwork to quickly produce the first drafts of the event posters, flyers, and BBS articles.
The poster design is heartwarming and touching, with the theme of "Bringing songs and longing home". The image shows a young man wearing headphones, smiling into the recording port of an MP3 player, with a silhouette of home and fireworks in the background.
After reviewing the plan, Lin Feng decided to use Xichuan University of Technology and Xichuan University, the two schools with the best foundations, as pilot projects and implement them quickly.
Xu Qiang was in charge of overall coordination and distributed the activity plan, materials list, and operation guidelines to each campus agent.
Su Wan, along with Wang Peng and Li Hao, set up the first "New Year's Sound Station" on campus.
The location was chosen at the intersection between the cafeteria and the dormitory area, with two tables, a few chairs, a laptop, and several "Lilac Commemorative Edition MP3" demo units. A promotional banner stood nearby.
Regardless of whether they purchase an MP3 player, any student can record a 1-minute voice message, which staff will then save as an audio file.
If you purchase or pre-order an MP3 player on-site, the staff will not only save your pre-recorded message directly into the new device, but also give you a complimentary e-card with your message to include as a gift with the MP3 player.
Su Wan's heartwarming stories, such as "A Family Letter Hidden in an MP3 Player" and "The First Time My Dad Heard Me Sing," quickly spread on university BBS forums and campus social circles, elevating MP3 players from "music listening tools" to "emotional carriers."
The event caused a minor sensation on the day it was launched. Especially at Sichuan University, where students had just experienced the amazing performance of Tang Lei, many of them had a strong liking for "Lilac Flower" and this MP3.
"Excuse me, can I record this for free? I want to say a few words to my mom; she has hearing problems and can't hear clearly when she's on the phone..."
"Great! I'll buy it! I'll save what I just recorded in it, and download a few of my mom's favorite old songs to give her!"
"It's my roommate's birthday, so I recorded a birthday message and bought an MP3 player to give them together. It's much more thoughtful than just giving a gift!"
Small queues often form in front of the "Sound Station." Wang Peng and Li Hao are busy guiding recording, demonstrating MP3 operation, and taking orders.
Many students who were initially hesitant were persuaded to buy the service on the spot by the highly ritualistic "recording personalized blessings" segment.
Seeing the success of the pilot programs at the first two universities, agents from other schools quickly followed suit.
Huang, an old student from the University of Finance and Economics, quickly set up a stall in front of the digital store on campus. Zhou Min and Li Ting from the Normal University set up a cozy recording corner next to the bulletin board downstairs in the girls' dormitory.
Even the newcomers who had just taken over the agency from Jiaotong University followed suit and added recording segments to student union activities.
The BBS story posts planned by Suwan played a key role in "emotional anchoring," while offline physical activities transformed this emotional resonance into tangible purchasing behavior.
MP3 players are no longer just electronic devices for playing music; they have become a heartfelt "New Year's gift."
The campaign yielded immediate results in less than a week.
Replenishment requests from various agents poured in, and order volume increased significantly.
The third batch of 3,000 MP3 players arrived at the market faster than expected, with the "New Year Sound Station" event directly driving a significant portion of the sales.
Xu Qiang excitedly reported to Lin Feng, "Brother Feng, they said that many girls at the Normal University are buying two or three at a time as New Year's gifts! Sales at the University of Finance and Economics are also booming! This promotion is perfect!"
Lin Feng stood at the warehouse entrance, watching another truckload of goods being picked up by the agent, a satisfied smile appearing on his face.
He specifically called to praise Su Wan: "The event exceeded expectations; you planned it very well. You deserve the most credit for its success!"
Su Wan smiled brightly: "It's thanks to your decisive decision, President, and everyone's joint efforts. Understanding people's emotional needs is much more effective than simply stating product specifications."
"Yes, the product is the skeleton, while emotions and stories are the flesh and blood. You've opened up a new way of thinking this time."
Before the Spring Festival holiday, Lin Feng gave Su Wan and every staff member who participated in the event an extra bonus.
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